Pause, pivot, or pass. A question I’ve asked myself a lot lately. You’re all probably wondering wtf is this girl (me) doing over here. We’ve seen a lot going on and no real progress. Trust me, I’ve wonder the same thing. After much thought and internal debate, I’ve finally settled with an idea and plan I’m so confident about and my intentions are crystal clear.
I’ve shared a little bit about how the idea of my business Life & Style Designs started. In case you missed it I’ll do another recap on that later. However, it was something I was passionate about and ultimately enjoyed. I started doing some research into business and social media marketing to expand what was just a hobby at the time. I realized I had another business idea. I put minimal effort into it, and a lot of behind the scenes thought. I took the summer off from both business ideas just to be present with my kids. During that season of pause, I did a lot of thinking. It can be discouraging to continue something when 1, you aren’t crystal clear on your intentions and desired results, and 2, when you don’t see any results. I really questioned, is this something that I want to pursue, or is it time to pass on the idea and move on?
As I was driving home from a weekend trip I was listening to one of my favorite podcasts. I have a few in my library that I listen to on rotation. This particular episode was deciding when it’s time to quit or push through. As the guest was speaking with the host she was talking about her list of questions she asks herself when considering this question. The last one stood out to me the most! “If I quit, am I freeing myself of this?” I immediately knew my answer. My answer was no, I was not freeing myself because I would never know if the idea I had was worth while or not. The episode also discussed vocalizing worst case scenario if something didn’t go as desired. After thinking through my “worst case scenario” I realized worse case isn’t very bad at all.
I realized I did in fact want to pursue my idea but I wasn’t quite sure how. This thought was solidified with an email that came just at the right time. A few weeks back I had sent a message to one of my favorite accounts to follow, a boutique organic marketing agency. (You can check them out here!) I didn’t hear anything back and to be honest I thought maybe my email got lost, or even worse they realized I was a nut case and decided not to reply. Neither were true, because I got the most genuine reply back and it was exactly what I needed. They answered my questions and gave me such honest and real advice.
It was time for a pivot. I took my pause, did a lot of pondering, and realized I did not want to pass on my idea, but I want to pursue my idea, but this time with crystal clear intentions and renewed motivation. That same day I received the email I took the morning and worked on my website to represent my rebrand that align with my goals and intentions.
Pause, pivot, pass or pursue. There are seasons for a reason. I’m strong on doing what is serving you, and letting go of the things that are not. I’m moving forward and am excited to share with you my goals and visions. Follow along for my next post on my rebrand, how I came up with the name and what it means for the future of my company.
xo,
Rachel
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